DJI Osmo 360 Release: Leaks Hint at Early Arrival for Insta360 Rival!

Leaked images and FCC filings have provided a glimpse into the DJI Osmo 360's design and specifications. The camera features a compact, square-shaped body measuring approximately 6.5 cm in width and 9 cm in height—small enough to be mounted on helmets, handlebars, or even drones—something that DJI’s existing product ecosystem will likely embrace.

It boasts dual lenses for capturing 360-degree footage, a touchscreen interface, and compatibility with the DJI Mimo app for seamless editing and sharing. 

The leaked details paint a picture of a highly capable and carefully engineered device. The DJI Osmo 360 will reportedly feature:

• Dual-lens 360 capture for immersive video content
• 1/1.3-inch CMOS sensor, one of the largest in the 360 market
• Touchscreen interface on the front for real-time control and preview
• USB-C port, Wi-Fi 6, and Bluetooth 5.1 for connectivity
• 1,950mAh battery, which may deliver extended shooting times
• Integration with DJI Mimo app for editing, effects, and seamless publishing

If these specs hold true, the Osmo 360 would beat out competitors like the Insta360 X3, which features a 1/2-inch sensor, and the GoPro Max, which hasn’t seen a major update since 2020.

This larger sensor could significantly improve low-light performance and overall image quality—two pain points for current 360 cameras.

The anticipated release of the DJI Osmo 360 comes at a time when the 360-camera market is ripe for innovation. Insta360's X5 has set a high bar with its 8K video capabilities, while GoPro's Max series continues to be a popular choice among action enthusiasts. DJI's entry into this space could disrupt the status quo, especially if the Osmo 360 delivers on its promise of high-quality imaging and user-friendly features.

One wrinkle in DJI’s aggressive product rollout is the potential for limited U.S. availability. Recent geopolitical tensions and ongoing tariff disputes between China and the United States have already complicated DJI’s business in North America. As with some of DJI’s drones, the DJI Osmo 360 may see limited sales channels or delayed shipments in the U.S.

That said, the global market remains fertile ground. Europe, Southeast Asia, and South America have all shown growing demand for consumer 360-video solutions—especially in travel, real estate, and extreme sports content. 

An early global release would still give DJI a first-mover advantage in several key markets, even if the U.S. is slower to follow.

The DJI Osmo 360 is a direct shot across the bow at Insta360, whose modular and integrated 360 cameras have earned them a cult following. Models like the X3 and ONE RS have set industry standards for user-friendly interfaces and dynamic range, but DJI’s rumored hardware might eclipse these products in critical areas.

The sensor size gives DJI a clear edge. While Insta360 has improved their software with powerful editing tools and AI-based tracking, their hardware still lags behind in terms of sensor size and optics. DJI could flip the script by leveraging its vast imaging experience—from drones to cinema-level cameras—to deliver a superior picture right out of the camera.

Moreover, DJI’s software ecosystem, especially with the DJI Mimo and LightCut apps, has matured considerably. If the DJI Osmo 360 integrates tightly with these apps, users may get advanced AI-driven editing, one-tap cinematic effects, and real-time horizon leveling—all out of the box.

While DJI has not officially confirmed a launch date, insider sources and shipping documentation hint that production is already underway. 

A July release would make strategic sense—it would precede GoPro’s typical fall release cycle and hit store shelves just in time for summer holidays, when outdoor content creation peaks.

Launching in July also lets DJI capitalize on the downtime between major camera expos and tech events. They’d dominate the news cycle and have time to refine distribution before the fall onslaught of new tech.

In addition to the DJI Osmo 360, DJI is reportedly developing the DJI Osmo Nano, an ultra-compact action camera that recently appeared in FCC filings. While details are scarce, the "Nano" moniker suggests a focus on portability, potentially catering to users seeking a lightweight, versatile camera for on-the-go shooting.